Dubai Shopping Festival DSF 2025-2026 Dates: December 5, 2025 to January 11, 2026 (05-12-2025 – 11-01-2026)
The 30th annual edition of Dubai Shopping Festival (DSF), much anticipated by Dubai residents every year, has been announced from December 5, 2025 to January 11, 2026.
The line-up of live concerts will reportedly include the popular 321 Festival, outdoor pop-up social experiences called Market Outside the Box (MOTB) and Canteen X, the biggest shopping deals ever from over 1,000 global and local brands.
Where Does The Dubai Shopping Fest Take Place 2025-2026?
It is a city-wide festival that can be enjoyed in multiple locations.
Markets
| Dubai Mall | Mall of the Emirates | Promenade at Dubai Festival City | Deira City Centre | Dragon Mart |
| Global Village | Lamcy Plaza | Mercato Shopping Mall | Ibn Battuta Mall | Lulu Village |
| Festival Waterfront Centre | Al Seef Street | Gold Souk | DSF Desert Camp | The Layali Dubai Concert |
| Night Souk | Al Fahidi For | Asianet Film Awards | Al Rigga Street
|
These are just some of the places where you can make the most of the festival.
Dubai Shopping Festival (DSF) Highlights
In addition, there will be New Year celebrations, as well as adventures in theme parks, outdoor adventures, beachside attractions and opportunities for prizes, it said.
It has also been announced that free high-speed views will allow you to watch the Dubai Lights, fireworks and daily drone shows that light up the Dubai sky with displays, colors and lights every night during the 38 days of DSF.
Apart from these, the full calendar of DSF events will be released soon, DFRE said.
What are the immersive shows and awe-inspiring experiences?
Shows
| DSF Drone Show | Dubai Lights: Anooki | Dubai Lights: Neon Lighting |
Best buys in Dubai Shopping Festival 2024 – 2025
1. Apparels
If you love designer clothes, you will be amazed with the range of brands and discounts offered in Dubai’s shopping festival. Varying from your favourite brands of jeans to sexy party wear – Jack & Jones, BOGGI, Verri, Rodeo Drive, Christian Louboutin, Armani, Billionaire, Bebe, Burberry, Prada – the fest has everything you can ever want in your wardrobe!
2. Gold Jewelry
Intricate designs, purity and cheap prices are some of the key attractions. From contemporary designs to modern art, the jewellery here is sure to meet all your needs.
3. Perfumes and Cosmetics
You can explore fragrances from reputed global brands like Bvlgari, De Beers, Chanel, Burberry, and many more. All products are duty free.
4. Watches
Vast range of watches from Cartier, Rado, ICW, Michael Kors and Burberry will be displayed. You can pick your favourite at meagre price after heavy discount. Exclusive diamond-studded watches are bound to steal the show.
5.Leather Bags and Jackets
Dubai is famous for its best quality leather. Stock up on some modern and classy leather goods like one or two of Sharief, Condotti, Jashanmal, Burberry, or Prada.
6. Home Decor
Head straight to Carpet Oasis where tons of colorful carpets cover all the possible floor space around. Some of them are available at 50 to 75 per cent discount.
7. Gadgets
The fact that Dubai is a land free of taxes is sufficient to catch the attention of gadget freaks to the Dubai Shopping Festival. Apple, Sony, Bose, Vertu, Cross Gold, Acer, Fujitsu – best brands and latest products are available at dirt cheap prices.
8. Exotic Spices & Dry Fruits
Pick exotic dry fruits and scented spices like saffron or black cardamom which cost a leg and an arm here. The discounts will not be much but the taste makes them worth it.
Tips For Shopping at Dubai Shopping Festival 2024 – 2025
- Download the #MyDSF Offers app to stay updated on latest offers and deals for Dubai Shopping Festival 2023-24.
- Shop early, if you don’t want to miss the steal deal on your perfectly sized Jimmy Choo!
- Wear clothes in multiple layers. It is a smart and easy way to avoid the long never-ending queue for changing rooms.
- Be acquainted with the markets beforehand. Research well before you roll.
- Exploit the sale. Search for good picks besides what you need immediately.
Exclusive Deals in the Dubai Shopping Festival 2025-2026
Impossible Deals with Visa at Dubai Shopping Festival
Register your Visa Card at http://www.visamiddleeast.com/dsf. Receive daily SMS notifications of exclusive deals from the global payments company in Dubai Shopping Festival (DSF). Offers include discounts of up to 80 per cent on electronics, luxury goods, cars and entertainment. The promotion finishes on 1st February. Hurry up, they are available on a first-come, first served basis.
Mega / Grand Raffle at Dubai Shopping Festival 2025-2026
Win Nissan Patrol V6 and Dh100,000 every day with the Enoc Raffle this DSF. To enter, buy raffle tickets costing Dh200 each from selected Enoc petrol stations, along with other locations such as Global Village, Al Ghurair Centre, Al Rigga Street and the Gold Souk. The daily draw takes place at Global Village next to Gate 2 every day at 10pm. The raffle concludes on 6th February.
Dubai Mall attractions for Dh250 at Dubai Shopping Festival
Buy Emaar Retail’s Fab5 Pass and receive 45% off access to The Dubai Mall’s leisure attractions during DSF. The Dh250 pass includes one entry for an adult or child to Dubai Ice Rink, Kidzania, Dubai Aquarium and Underwater Zoo, Sega Republic and Reel Cinemas. Sega Republic entry includes Dh100 of credits. The pass expires on 1st February.
Extravaganza during the Dubai Shopping Festival
The luxurious skyscrapers and the streets of Dubai will be vibrant with art and cultural performances from artists across the globe. These artists will entertain in the malls and the streets of Dubai all through the DSF. Several spectacular galas like movie festivals, firework displays, photo stereoscopic in the Burg Khalifa and sports events in Dubai will be a memorable experience to treasure in your life.
Beyond Shopping: Things to do at Dubai Shopping Festival
Live Musical Performances at Dubai Shopping Festival
If you are planning to go to this grand Dubai fest, there is a lot more to do than just shopping. The fest sizzles with jaw-dropping celebrity performances, live music, concert, entertaining street-performances, juggler acts, magic shows and more. There are colourful flash mobs and hearty Raffle draws as well.
Fun for Kids at Dubai Shopping Festival
If you are travelling with kids, there are various fun activities to keep them occupied. They can meet their favourite cartoon characters such as Pokemon, Casper and Tarzan. Fashionistas can explore the latest trends at Dubai Fashion Week and see the stunning transformation of Dubai Mall’s famous skating rink into ‘fashion on ice’ runway.
Fireworks at Dubai Shopping Festival
Another highlight of the Dubai Shopping Festival 2020-21 is the colorful and eye catching fireworks. The annual ritual is a mesmerizing experience irrespective of one’s age or gender. If you love adventure, opt for a desert safari and go dune bashing as well.
Highlights from DSF 2020
Dubai Shopping Festival 2025-2026
A shopaholic’s dream and a connoisseur’s heaven, the much loved Dubai Shopping Festival 2023-24 is the most anticipated fest by both locals and tourists visiting Dubai. Over a month long extravaganza, the shopping festival promises shoppers’25-90% discounts, exclusive offers and much more from noon to midnight only. With ‘sale’ being the talk of the town, this year’s edition will feature over 700 brands participating across 3,200 outlets; and as the DSF slogan truly states, it’s where the ‘world comes to shop’. The world’s biggest shopping festival is not just about shopping till you drop. There’s also a line-up of thrilling entertainment, such as firework displays, fashion shows, and live concerts, and visitors will also get the chance to win remarkable prizes, such as SUVs and gold. It is a diverse bouquet of activities and festivities, giving the desert country a whole new set of cheerful and vibrant vibes.
DSF 2025-2026 Sales / Offers
Check the latest DSF offers here
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