The Dubai Police Department’s ‘Zero Challenge’ to illicit massage services

Dubai Police has educated security guards and promoted awareness among residents and business owners as part of a ‘Zero Challenge’ program to combat illegal massage services.

The Al Rashidiya Police Station has been praised for improving security in the Dubai International City neighborhood.

Al Rashidiya Police Station’s “Zero Challenge” initiative, according to Major General Khalil Ibrahim Al Mansoori, assistant commander-in-chief for criminal investigation affairs, has been successful in bolstering security efforts, preventing crime in the first quarter of this year, and raising security awareness.

The Commander-in-Chief of the Dubai Police, Lieutenant General Abdullah Khalifa Al Marri, spearheaded this initiative, which has shown the force’s strong performance and commitment to improving resident security, safety, and happiness while providing top-notch security services that meet community needs by the highest standards and practices.


The ‘Zero Challenge’ initiative covered the Dubai International City region during the first quarter of this year, educating 151 residents of residential buildings, 225 security guards, and 65 commercial establishments about the risks of unlicensed massage therapy.

“The multifaceted results and achievements of those working at Al Rashidiya Police Station have highlighted the strength of police performance,” said Major General Al Mansoori, who praised the significant role played by officers and staff in preserving security and safety by executing the “Zero Crime Challenge” campaign in the station’s jurisdiction.

According to Major General Al Mansoori, the station’s achievement of high-performance metrics was made possible by analytical research, security efforts, and collaboration with Dubai Police, other government agencies, and the private sector.

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