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Mastering Google Analytics: Customization & Automation Workshop at Astrolabs Dubai

February 2, 2019 @ 10:00 am - February 4, 2019 @ 9:30 pm

AED1000

Google Analytics is the freemium product from the Tech Giant Google which enables us to track the usage activities which are happening in our website when a user visits a site. This enables us to calculate and make changes effective in our websites to achieve goals like lead generation, lead conversion etc. Astrolabs Dubai brings you another Google Analytics workshop to master the skills necessary to do so.

WHAT WILL BE COVERED?

  • Basic tracking and Analytics concepts (source/medium, grouping data)
  • Tracking all channels (by UTM tagging URLs)
  • Demographic and User Data
  • To define Events, Goals and Ecommerce Transactions.
  • To setup Conversion Funnels (with and without Enhanced E-commerce Enabled).
  • Create Custom Segments, Reports and Dashboards.
  • Intelligence Events & Custom Alerts
  • To tell a story with your data, by asking the right questions.
  • Integration With Adwords, and other Social Media channels.
  • Dimension Widening and Importing Cost Data
  • Integration with Google Webmaster Tools, and Google Tag Manager
  • Cross-Device Tracking.
  • Automation with Google API and Excel.
  • Get Google certified

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Details

Start:
February 2, 2019 @ 10:00 am
End:
February 4, 2019 @ 9:30 pm
Cost:
AED1000
Event Categories:
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Event Tags:
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Website:
https://astrolabs.com/event/mastering-google-analytics/

Organizer

AstroLabs
Phone
+97144541159
Email
navigate@astrolabs.com
View Organizer Website

Venue

AstroLabs Dubai
JLT, Cluster R, Park side, Retail level
Dubai, United Arab Emirates
+ Google Map
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